television

Dear Oil TV

GM Splits WIth Oil. There was a time GM wanted to breakup with Big Oil, yes it's true. A campaign was crafted using classic DEAR JOHN letter language. A spot was shot and some smart interactive OLA created. Then it was all halted at the last minute and never run. Type "GM breaks up with oil" in a search engine of your choice to see how it all shook out. Would have been interesting...

 

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Dear Oil print Dear Oil OLA
 

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